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Rel=canonical errors to steer clear of for Improved Rankings

The rel=canonical link is an important indicator for search engines to guide them towards indexing the desired webpage amongst duplicate pages. Most search engines including Google, Yahoo, and Bing...

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Crucial SEO Tips to optimize your Website

Your website needs to reach out to major search engines as well as to your target market. You need to firstly understand the needs of search engine bots as well as your intended audience and optimize...

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Improve your Google Display Network Campaign with Proper Planning

Google Display Network or GDN offers a wonderful chance to achieve excellent results provided you have planned your campaign in great detail. A huge stock of impressions along with a badly planned and...

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Citation Building Tips to Improve Local Ranking and Beyond

You may have completed all formalities required to include some citations, optimized your website, collected client reviews, and included local links to improve local ranking. However, you need to go...

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Can Google Glass Revolutionize Online Marketing?

Google’s latest tool Google Glass has evoked sighs of surprise from anyone that has witnessed ads about the product. However, it has also evoked heated discussions on whether it could revolutionize...

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SEO Techniques to handle lengthening B2B Sales Cycles

Several B2B companies are facing lengthening sales cycles and this in turn exerts pressure on the marketing team to boost lead generation as well as brand awareness. In addition, marketing...

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Tips on Product Listing Ads and Feed Optimizing on Google Shopping

Google’s decision to replace free with paid product listing ads may have angered many ecommerce merchants. But with Google turning into a paid shopping channel, advertisers will need to bow out or...

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Google Study reveals a Faster Internet Experience

Google has focused a lot on speed in the past and even ranks your website speed during search results. The company helps webmasters and site owners know about the page-load speed with the help of Page...

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How to Boost Page Load Speeds to Please Search Engines and Site Visitors

Google had indicated long back that their search engine bots would consider website speeds while ranking sites. Nevertheless, a slow website is a certain conversion killer as site visitors will quickly...

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Google Gets MRC Accreditation for its Active View Tool

Google had launched its Active View tool in 2012 and has achieved a memorable milestone by way of achieving accreditation from MRC (Media Rating Council). Google has worked hard and partnered with the...

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How to Improve Ranking Grades using .EDU Links

Link Builders and SEOs have long associated .edu links with higher rankings. However, Google officials have pointed out that .edu TLDs have no advantage over other extensions. On the other hand, there...

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Common SEO Mistakes and How to avoid them

So, you’ve put up an eye-catching website, but find that it has received poor rankings and does not seem to attract quality traffic. Well, check if you too have been making these common SEO mistakes...

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Tips on Using Press Releases Successfully for Links

Using press releases as a marketing tool can be useful only when you use this strategy in the right way. Duplicate content on a large scale as well as valueless and old anchor text links spread over...

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Is Google s “Not Provided” causing BuzzFeed to report Reduced Search Traffic?

Goggle seems to have imposed certain restrictions on search results that have made it appear as if their search traffic to news websites has reduced. Reports by BuzzFeed seem to indicate that Google...

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Google improves Rankings for Country Code Top Level Domains and Generic TLDs

Country Code Top Level Domains or ccTLDs represent a specific country and websites with .com.au would indicate that this website contained content for Australia while a .co.uk site would contain...

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Effective Measurement of B2B SEO Campaigns after Factoring in the Not...

With the Not Provided keyword data playing an increasing role in SEO campaigns, it is important that you learn how to factor in this element while displaying campaign results. Unfortunately, 53 percent...

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Go from Guest Posts to Content Marketing to further please the Penguin

Google’s recent search algorithm updates including its Penguin update gives a lot of priority to guest posting. This is one correct way of building links, but you do need to proceed to content...

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Google Announces New Changes to the Google Shopping Feed Specification

Google had launched the Google Shopping commercial model based on its Product Listing Ads last year. This feature was launched in the United States and all over the globe. Google has now announced...

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Choose from this Extensive List of Web Analytics Software and Tools

In addition to Google Analytics, there are many more Web Analytics software and tools available in the market. Given below is a list of both free and paid tools that can be used to your advantage....

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How to Enhance your Presence on Pinterest

With Pinterest having announced Business Accounts at the end of 2012 for businesses and brands, the time is just right to make your presence felt at this growing social media site. Studies have...

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